Sales Representative Job at Badger Liquor Co., Inc., Saint Croix Falls, WI

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  • Badger Liquor Co., Inc.
  • Saint Croix Falls, WI

Job Description

Sales Representative

Cheers to Your Next Career Move! Location: St. Croix Falls | Amery Full-Time | Sales Team | Family-Owned

We're looking for a high?energy, results?driven Sales Representative to aggressively grow market share across on? and off?premise accounts. This role is all about selling, executing, and outperforming - building strong customer partnerships while relentlessly driving distribution, placements, displays, and volume.

If you thrive in a competitive environment, know how to close the deal, and take pride in owning your results, this is the role for you.

Consistently hit and exceed sales goals by growing volume, distribution, and placements across assigned accounts

Actively sell and promote a diverse portfolio of wine, spirits, and non?alcoholic beverages

Identify whitespace opportunities and aggressively expand market share

Drive new product placements, features, menus, displays, and promotions

Open new accounts and quickly ramp them to full performance

Build and execute smart, strategic territory plans with clear priorities and measurable outcomes

Pre?plan sales calls and customer objectives to maximize every interaction

Maintain accurate route lists, buyer profiles, and call schedules

Leverage sales data, pricing, and margins to make profitable decisions

Secure and grow pour (rail) placements and back bar visibility

Sell in drink features, brand menus, and promotional events

Design and refresh cocktail menus to highlight company brands

Conduct staff trainings and tastings that translate directly to increased sales

Utilize POS materials - including bar kits and signage - to dominate the bar

Deliver compelling retail presentations that drive distribution and shelf placement

Execute high?impact displays, cold box placements, and merchandising programs

Protect and grow shelf space while ensuring competitive pricing

Drive consistent, best?in?class execution at retail to win the shelf

Submit accurate orders and forecasts on time

Manage pricing, margins, and profitability at the account level

Maintain inventory accuracy and recommend optimal stock levels

Manage accounts receivable and collections in partnership with Credit

Complete reports, surveys, and administrative requirements accurately and on time

Operate in full compliance with all federal, state, and company regulations

Competitive, self?motivated, and performance?driven mindset

Proven sales experience with a record of meeting or exceeding goals

Strong negotiation, influence, and closing skills

Highly organized with excellent time management and follow?through

Ability to analyze sales data, pricing, margins, and profitability

Confident communicator and presenter with professional presence

Comfortable working independently while collaborating with a winning team

Passion for wine, spirits, and beverage brands - or the drive to master them quickly

High School Diploma or GED required

Bachelor's degree in Business, Marketing, or related field preferred

13 years of sales experience preferred

Beverage alcohol industry or distribution experience strongly preferred

Industry certifications (CSS, CSW) a plus

Valid driver's license, insurance, and satisfactory driving record required

Flexibility to work evenings, weekends, holidays, and promotional events

Badger Liquor Co., Inc.

Job Tags

Full time, Weekend work, Afternoon shift

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